The Opportunity

This is a fast-paced role, where no two days are the same. You’ll be on the front line, working with our most valuable asset, our franchisees!

Reporting to the Regional Manager for WA, this role is based out of our WA Support Office, but you’ll hardly be there. You’ll be out on the road in bakeries, assisting our franchisees with growing their sales, developing their people, & taking full advantage of our Marketing Campaigns & Operational standards. You’ll need to be comfortable in a retail environment, understanding the principles of great customer service and enjoy interrogating data to seek out opportunities for improvement or further growth.

Key responsibilities include:

• Partner with franchisees to strengthen bakery sales performance, offering insights on local community engagement, promotional activity, and effective social media approaches.
• Support franchisees with operational guidance, helping them optimise product schedules to meet customer demand and uphold quality standards.
• Champion high standards across the network by working alongside franchisees to uplift bakery cleanliness, presentation, Safety, and Food Health & Safety practices.
• Encourage and enable franchisees and their teams to complete mandatory training, ensuring they are confident and prepared for new campaigns, sales initiatives, and Workplace Health & Safety requirements.
• Facilitate Annual Business Reviews, collaborating with franchisees to identify opportunities and shape practical portfolio plans for the financial year.
• Act as a trusted on‑the‑ground partner and first point of contact, building strong relationships and providing support across your area.

Let’s hear about you!

We’re looking for someone who is a great communicator, is comfortable managing multiple tasks at once, and has a passion for working with people.

You will be able to build rapport and trust with our franchisees in your area, and be able to use your critical thinking to prioritise tasks and solve challenges. You will also have:

• Previous experience in retail, or a related industry.
• Able to communicate strategies and ideas effectively and provide influence and leadership where appropriate.
• A passion for data interpretation and analysis, and competence in all MS Office applications.
• The ability to manage and navigate complex situations.

Why Bakers Delight?

You’ll “loaf” being part of the Bakers Delight family!!  As well as the opportunity to work for a leading and successful international food retailer and well-respected franchisor with bakeries in over 600 locations across Australia, Canada and the USA, Bakers Delight offers a professional, fun and friendly working environment.  You’ll also have access to a range of benefits and programs that aim to support, reward, and inspire:

• Reward and bonus structure
• Professional development opportunities
• Health and wellness activities
• Novated Lease options

If you have what it “bakes”, and are “bready” for your next challenge, “doughn’t” miss out - apply today!

Note that we prefer to deal with you directly; we haven’t briefed a recruitment agency on this role and won’t be accepting CVs through any recruitment agency, so please apply directly.